Bluerock Social Impact Partners

established / approachable / timeless / professional / bold

Bluerock’s original brand was established in 2020 and designed by Soar. Through time the busienss evolved and settled into its true calling and we refreshed the brand Spring 2023. Bluerock Social Impact Partners inspires and equips social impact leaders with mindsets and skill sets to catalyze personal, organizational, and community systems change.

The refreshed brand is simplistic and classic establishing a professional and approachable feel. The design is much more bold and crisp. The powerful, saturated palette brings the design elements to life connecting the men& brand, and honouring the original Bluerock brand. The pairing of a strong, bold font with subtle graphic elements provides versatility for any marketing means. While straight-forward and minimalist, the brand is memorable.

www.bluerocksocialimpact.com